To understand the Madrid Protocol it is important to have a basic understanding of the World Intellectual Property Organization – WIPO. This organization is the global trademark registry and has the ability to register trademarks in any number of countries across the globe provided they meet the necessary requirements.
The Madrid System, as administered by WIPO is the system for international trademark registration and was introduced to register and protect internationally registered trademarks worldwide. The Madrid System comprises of the Madrid Agreement 1891 and the Madrid Protocol 1989. A professional consultancy firm can help advise and guide owners with regards to the requirements and regulations set under the Madrid System.
Widely respected within the intellectual property field, the Madrid System is a highly popular method of obtaining trademark registration in a number of countries because it provides quick, hassle free and competitively priced registration for trademark owners. Additionally, trademark renewal can also be granted where the applicable requirements have been met.
The Madrid System provides a cohesive system whereby trademark registration can be obtained in multiple international jurisdictions through one simple application procedure for the applicant. The registration of a mark can be sought in all countries that are a member to the Madrid Agreement, or which 85 international countries are currently part of (2010 statistics).
The Madrid System is structured in such a way that applications to WIPO for the registration of a mark, in a number of worldwide jurisdictions, can be achieved in a simplified format. Further, legal protection will be awarded together with a set of exclusive rights over the ownership of the trademark in each of the counties it is registered with. This give the mark owner the highest level of protection over the use of the mark when used in a commercial capacity.
To learn more about WIPO or to find out how we can assist with your trademark registration needs, please Contact Us.